AI isn’t the next phase of digital transformation it’s something else entirely. It’s moving faster, scaling wider, and rewriting the rules of business in real time.

In this no-nonsense session, entrepreneur, investor, and former Dragons’ Den star Piers Linney makes the case for why urgent, decisive action on AI is critical. Drawing on his experience advising organisations across sectors, he explains why a cautious, ‘wait and see’ approach isn’t just risky it’s fatal.

With fresh insights and new examples, he’ll show how AI is already transforming dental practices, clinical decision-making and business strategy from the inside out.

Expect a hard-hitting, forward-looking take on:

• Why AI is unlike any previous wave of technology that came before it
• How it’s already reshaping patient care, practice management and commercial strategy
• What leaders must do now to stay relevant and competitive

This session will challenge your assumptions and help you take action before it’s too late.